Neoflam Launches New Website and Branding Initiative

Cast Aluminum Page - Feature Section: Healthy

​​​Neoflam.com gets a new look as the company gears up for a strong fourth quarter. Known for manufacturing partnerships with Walmart, Costco, and celebrity chefs, Neoflam is pushing its own brand and will expand its audience through online ventures. A key step in this process is overhauling their online presence with a brand new corporate website.

The new website will serve as a touchstone for both U.S. and international markets as customers learn more about products and stay up-to-date with new releases. Acting like a digital catalog, end consumers, resellers, and other interested parties can view the site and quickly grasp the Neoflam brand. The site’s design reinforces Neoflam’s mission statement to create innovative, healthy, and colorful kitchenware products. It will act as a hub for brand activity on the global stage.

The website redesign is the third such project to be completed over the last calendar year. Following on the heels of the launch of Neoflamshop.com, the company’s online store for the U.S. market, and Neoflamblog.com, the company’s social media and consumer outreach site, Neoflam.com completes the trifecta and will give the company a cohesive and engaging online presence.

In the near future, you can expect Neoflam to regularly produce new digital marketing content and improve their audience reach. Corporate accounts on social media channels like Facebook, Twitter, and Instagram will see a huge bump in activity. Also, the company will begin in earnest to network with tastemakers in the industry like food bloggers, chefs, and more. Their goal is to create a clear brand voice and connect with consumers around the world.

About Neoflam

Neoflam has been at the forefront of cookware design and manufacturing since 2008. The combination of durable, lightweight cast aluminum and colorful ceramic coating brought early success as customers looked for new ways to liven up their kitchen. In 2014, Neoflam built a new factory in Korea, in addition to existing factories in China that borrowed the latest industrial technologies from the automobile industry. This was to ensure Neoflam remains on the cutting edge of kitchen innovation while continuing to provide quality, eco-friendly products to our loyal customers all over the world. Neoflam - lighting a “new flame” in the kitchenware industry.

Neoflam's leadership in product design has been recognized by the following prestigious design awards: iF (2012, 2016), Red Dot (2012, 2013, 2014, 2016), and Design Plus (2014).

For more information about Neoflam and their products, please visit:

www.neoflam.com
www.neoflamshop.com
www.neoflamblog.com
www.facebook.com/neoflamamericas
@neoflamamericas

Address: 9591 Irvine Center Dr., Irvine, CA, 92618
Email: community@neoflam.us
Phone: 1(866) 344-4435

Source: Neoflam Americas

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